FACULTY OF COMMUNICATION

Department of Cinema and Digital Media

GEAR 214 | Course Introduction and Application Information

Course Name
Presentation Skills in Communication
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
GEAR 214
Fall/Spring
1
2
3
4

Prerequisites
None
Course Language
Course Type
Second Foreign Language
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course -
Course Coordinator -
Course Lecturer(s)
Assistant(s) -
Course Objectives This course aims to improve in students two very important and desirable skills in interpersonal communication: (1) Communicating effectively and efficiently using audio-visual media; (2) Persuading the audience into complying with the aim of the presentation / presenter.
Learning Outcomes The students who succeeded in this course;
  • Discuss the importance of what the audience understands is what they were intended to understand through hands-on experience
  • Implement persuasive skills so as to meet their communication objectives
  • Make presentations by evaluating the dynamic nature of the business world and their communication goals
  • Implement acquired skills to make presentations that have a particular business goal
  • Compare the effectiveness of nonverbal and verbal communication in presentations
Course Description This course aims to equip the students with the fifth language proficiency skill: Sharing information through effective presentations (the original four were: Listening, Speaking, Reading, Writing) It aims to create awareness regarding the importance of interpersonal communication skills and does this through both theory and practice.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction of Lecture Sources and Software Explanation of the general design and approach of the course. First exposure to the process of communication, past and present. Just come to class with an open mind.
2 Weekly subjects, presentations skills, verbal / non-verbal communication Non-verbal communication in more detail Course Book: Business Communication Today, Bovée, Courtland, & Thill, John V., 12th Edition, 2014, Prentice Hall,
3 Warm up: Why you need presentation skills, importance of communication in business, FAQ / Q&A, The meaning of effective communication Chapter 1 (pp 40 – 68)
4 5W1H approach to successful communication Secrets of successful orators Chapter 4 (pp 123 – 148)
5 Express your feelings through role-play Sample presentations Chapter 5 (pp 152 – 177)
6 What to present: Content, idea, tip Idea generation techniques: Story-teller's tour, Brain-storming, Utilizing field sources, et al. Chapter 6 (pp 182 – 206)
7 Persuasive messages: AIDA as the road plan Sample presentations Chapter 12
8 How to find and process information Secondary sources Primary sources How to present words, typography, visuals, symbols, fonts and other written characters, use of colors Chapter 7, 8, 9 summary; Short review of Chapter 6 Steve Jobs in Apple videos
9 How to write a manuscript format report as a basis for the presentation Chapters 14 and 15 (pp 437 – 494)
10 How to prepare a professional presentation Chapters 16 and 17 (pp 506 – 552)
11 MIDTERM EXAM
12 Student Presentations
13 Student Presentations
14 Student Presentations
15 Review of the semester
16 Final Project

 

Course Notes/Textbooks

Course Book: Business Communication Today, Bovée, Courtland, & Thill, John V., 12th Edition, 2014, Prentice Hall,

Suggested Readings/Materials

A long list to be presented by the Lecturer on the opening day

TED talks

Videos to be supplied by the Lecturer

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
15
Laboratory / Application
Field Work
Quizzes / Studio Critiques
1
5
Portfolio
Homework / Assignments
1
10
Presentation / Jury
2
40
Project
Seminar / Workshop
Oral Exams
Midterm
1
30
Final Exam
Total

Weighting of Semester Activities on the Final Grade
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: '.16.' x total hours)
16
0
Study Hours Out of Class
0
Field Work
0
Quizzes / Studio Critiques
1
12
12
Portfolio
0
Homework / Assignments
1
20
20
Presentation / Jury
2
25
50
Project
0
Seminar / Workshop
0
Oral Exam
0
Midterms
1
30
30
Final Exam
0
    Total
160

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to have fundamental knowledge about narrative forms in cinema, digital and interactive media, and the foundational concepts relevant to these forms.

2

To be able to create narratives based on creative and critical thinking skills, by using the forms and tools of expression specific to cinema and digital media arts.

3

To be able to use the technical equipment and software required for becoming a specialist/expert in cinema and digital media.

4

To be able to perform skills such as scriptwriting, production planning, use of the camera, sound recording, lighting and editing, at the basic level necessary for pre-production, production and post-production phases of an audio-visual work; and to perform at least one of them at an advanced level.

5

To be able to discuss how meaning is made in cinema and digital media; how economy, politics and culture affect regimes of representation; and how processes of production, consumption, distribution and meaning-making shape narratives.

6

To be able to perform the special technical and aesthetic skills at the basic level necessary to create digital media narratives in the fields of interactive film, video installation, experimental cinema and virtual reality.

7

To be able to critically analyze a film or digital media artwork from technical, intellectual and artistic perspectives.

8

To be able to participate in the production of a film or digital media artwork as a member or leader of a team, following the principles of work safety and norms of ethical behavior.

9

To be able to stay informed about global scientific, social, economic, cultural, political, institutional and industrial developments.

10

To be able to develop solutions to legal, scientific and professional problems surrounding the field of cinema and digital media.

11

To be able to use a foreign language to communicate with colleagues and collect data in the field of cinema and digital media. ("European Language Portfolio Global Scale", Level B1).

12

To be able to use a second foreign language at the medium level.

13

To be able to connect the knowledge accumulated throughout human history to the field of expertise.

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


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